This training explores the intersection of Vocational Rehabilitation (VR) counseling and business relations, emphasizing the importance of building strong, long-term relationships with employers to improve employment outcomes for individuals with disabilities. Participants will learn how VR professionals can better serve both business and individual customers by using real-time business data, understanding labor trends, and developing strategies that align VR services with employer needs. The training highlights how collaboration between VR counselors and business specialists can lead to quality employment opportunities and enhanced services for businesses.

Learning Objectives:

• Understand the dual-customer approach in VR, which serves both businesses and individuals by fostering relationships that align with labor market demands and career development for individuals with disabilities.
• Learn strategic methods for building effective, long-term business partnerships, including the use of labor research and business feedback to inform VR service delivery and improve employment outcomes.